Tuesday, September 07, 2010
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mBook [ém-bʊk]

-noun

 

A multimedia-enhanced electronic book that may be read on 98% of the computers in use today, and in a modified version, on electronic readers including the iPad, Kindle and Nook among others. Available in a hosted or downloadable version, typically the mBook™ is delivered via email, a personal or business web site or on CD/DVD via Amazon. Features include professional typography, screen-size presentation, full color, graphics and interactive enhancements of audio, video, active links, layers, screen-fillable forms, games, computable tables, searchability, enlargement of type to 6400% as well as reading itself aloud. mBooks™ permit streaming or embedded media and the unique feature of on-the-fly content updates when the reader is connected to the Internet. Publish and Market is home to the mBook™.

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The Band - a New Kind of Album

band album mbook

Have you put together a band or performing group? If you’re not a chart topper it doesn’t mean you have to fade into obscurity or not get the chance to explore some kind of commercial success.  An mBook™ can act as your album, but it won’t just be a few cuts of your best music. Do video interviews with each of the band members, at home and relaxed away from their stage presence. Include song lyrics or video from a performance. Build in a concert schedule and a link for ticket purchase.

Spice it with something unusual – favorite recipe collection, band member photography, or for the media, a built-in press kit. Imagine that today we had such a compendium that Elvis created about himself—what sort of collector’s value would that have? A couple of his unpublished songs, maybe his voice as a young child. Use your imagination and you can create a product that will be desirable and highly valued by your fans, current and future. This e-mail address is being protected from spambots. You need JavaScript enabled to view it

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